Tuesday, 21 June 2016

Analysis of the Final Process and Product

My final product is an album cover for an imaginary band called "Power of 4", and called it "greenredyellowblue".
To find inspiration, I looked at various album covers online first, by searching "album covers" on Google. I found rather old-looking album covers that included many faces of different band members, however didn't see any that reminded me of anything similar to this. I got the inspiration for "greenredyellowblue" from the word art I had made the day prior, where I switched the colours of the words to be the opposite of their meaning.
I didn't sketch the idea first, because once I got the idea I experimented until I was able to create the image which I had in mind. I do feel that in most cases a sketch prior to creation of the final piece is wise though, just in case it doesn't work right.
For this album cover I didn't have any feedback from anyone, however because I thought it would be interesting to create something vintage looking, I just went online and kept looking around at vintage album covers which eventually helped me to continue making the cover the way I was. I was also experimenting with the programme and knew which skills I had that I could use to make a potential good final outcome.

I think I created a cover for a band that has alternative music. I think this can be quite clear when you look at the cover because it is indie, however also shows something different from the generic faded image that would usually be presented. The symbolic conventions of this cover come from the colours used, especially because they are quite desaturated, yet still bright enough to stand out. By using simplistic text and simple black, white, and green, red, yellow and blue hues makes the cover rather simplistic and clearly differentiates it from a pop cover.
It shouldn't be too difficult to figure out that this cover meant is for a band, as the name of the band is "Power of 4", and doesn't feature the band on it. If the band/artist is not directly featured on the cover, it usually connotes that the people behind the music are a band.
The target audience for this product would probably be those interested in vintage/indie/alternative music. It may attract an older audience or teenagers who are into older music.
The band "Power of 4" was made to look more organic, as I didn't feature the artists on the cover and didn't use bright and synthetic colours. Therefore the industry isn't attempting to promote the people, but rather promote the music that the band is making.
I think this design was successful, it looks good and it seems to properly convey the ideology of the band and tell the audience what they need to know. I will apply the newly found skills of being able to figure out how to compose a digipack to my advantage when I take this on in the later months of the year.

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